Post by ENGAGE administrator on Jan 29, 2013 22:12:49 GMT -5
Interested in conducting research on public engagement with organizations via online interactive media?
Purdue welcomed Dr. Brian Smith with great expertise in this area.
Dr. Smith has built recognition for his scholarship on the concept and structure of what he terms “organic” integrated communication, or the internal spontaneous and natural evolution of integration, and the role of public relations in iComm toward the distribution of communication activities to publics via interactive media. Dr. Smith’s work seeks to explicate stakeholder involvement with organizations via digital social media, and the influence of these heightened levels of organization-stakeholder interaction on public relations and the marketplace. He also studies the development and implications of public relations measurement in the integrated structure of iComm, for which he was awarded the Institute for Public Relations Ketchum Excellence.
Similar research interests? Get in touch with Dr. Smith! Smit856@purdue.edu
More about his work can be found at www.cla.purdue.edu/facstaff/profiles/newfaculty-12/Smith,_Brian.html
Purdue welcomed Dr. Brian Smith with great expertise in this area.
Dr. Smith has built recognition for his scholarship on the concept and structure of what he terms “organic” integrated communication, or the internal spontaneous and natural evolution of integration, and the role of public relations in iComm toward the distribution of communication activities to publics via interactive media. Dr. Smith’s work seeks to explicate stakeholder involvement with organizations via digital social media, and the influence of these heightened levels of organization-stakeholder interaction on public relations and the marketplace. He also studies the development and implications of public relations measurement in the integrated structure of iComm, for which he was awarded the Institute for Public Relations Ketchum Excellence.
Similar research interests? Get in touch with Dr. Smith! Smit856@purdue.edu
More about his work can be found at www.cla.purdue.edu/facstaff/profiles/newfaculty-12/Smith,_Brian.html
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